Sales Training Course

This sales training course is the perfect developmental programme for people who would benefit from training and or have not yet received any formal training and is designed to enhance sales skills. Every aspect of professional selling is covered in detail with practical exercises at every stage. They will develop techniques specific to their situation that they can readily implement straight away to enhance performance.

Programme Content

The Stages of the Sales Process
Motivations for Buying
- Selling Your Benefits
- Differentiating Your Offer from the Competition
Planning and Preparation
Targeting the Right Customers
- Qualifying Customers
Creating Positive First Impressions
- Selling Yourself
Making Appointments
- Reaching Decision Makers
- Preparing Your Approach
- Dealing with Customer Responses
Opening Customer Meetings Professionally
Identifying Customer Needs and Building Your Sales Case
- Questioning Techniques
- Using the Spearhead WIN-CLIENT Questioning Model
- Building a Sales Case
- Creating a Value Proposition
Presenting Your Sales Case
- Delivering a Persuasive Presentation
Objection Handling
- Dealing with Different Kinds of Objections
- Developing Your Techniques to Overcome Objections
- Price Handling Techniques
Closing the Sale and Securing the Business
- Gaining Commitment
- Trial Closing
- Techniques for Closing
Making Follow-up Calls

More Details:

Run by sales people who are now sales trainers and blending tuition with practical exercises. Our tutors are able to relate to your delegates' specific situation making this a very participative programme.

This sales training course is one of our standard in-company programmes. We deliver it exclusively to your sales people at your venue and on dates to suit your team.  However this course can be tailored to meet your specific requirements. Please email us at info@spearhead-training.co.uk or call 01608 644144 for details or use the enquiry form.