Spearhead Training > In-company Marketing > Direct Marketing Training

Direct Marketing Training
developing marketing skills

This training course is available as an in-company option only. We can also tailor this course or create a bespoke training course for you.

Programme Contents

Marketing Communication    
- Key Principles   
- Structuring the Communication     
Developing a Strategy
- Setting Objectives
- The target audience
Creative Thinking
Direct Marketing
- Avoiding the Common Mistakes
- Special considerations of Direct Marketing
Preparing a Promotion Campaign
- Guidelines for Creating Advertisements
- Using Pictures
- Using Colour
- Guidelines for Bodycopy
- Writing in a clear and concise manner
- Print advertising layouts

Course Directory

• Upcoming Courses
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  • Taking Minutes
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  • Time Management - Fully Revised for 2008
  • Working With Difficult People - New for 2008
• Sales Skills
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  • Advanced Sales Skills - Fully Revised for 2008
  • Introduction to Selling - New for 2008
  • Selling By Telephone
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Tailored Training

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Spearhead Training

• About Us
• Special Offers
• Training News
• Free Training Materials
  • The Art of Communication
  • Consultative Professional Selling Advise - Part 1
  • Consultative Professional Selling Advice - Part 2
  • Laws of Sales Management and Motivation - Part 1
  • Laws of Sales Management and Motivation - Part 2
  • Planning for Negotiation Advice
  • Presentation Skills Training - Part 1
  • Presentation Skills Training - Part 2
  • Sales Tips
  • Selling by Asking More Questions - Part 1
  • Selling by Asking More Questions - Part 2
  • Telephone Sales Training - Part 1
  • Telephone Sales Training - Part 2
  • Telephone Sales Training - Part 3
  • The Psychology of Selling - Part 1
  • The psychology of Selling - Part 2
  • Time Management
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Testimonials

'Best course attended to date'
M.T. - Nov 2006
Empteezy Ltd.