Spearhead Training > In-company Marketing > Advertising Training Course

Advertising Training Course
Advertising Training Course

This advertising training course takes delegates through the process of creating averts. Each delegates individual marketing orientation is considered. All key aspects of designing effective adverts are covered including practical exercises and case studies. Delegates will leave with a clear understanding of how to produce persuasive adverts and a host of ideas, tips and techniques.     

Programme Contents

Creating Adverts    
- Advantages and Disadvantages of Advertising Options
- Advertising – Above and Below the Line   
- The Advertising Plan     
- Web Ads
- E-Commerce
- Direct Marketing
- Structure
- What goes in an Advert
- Using Pictures in Adverts
- Writing Advertising Body Copy
- Using the Right Layout
- Using Persuasive Words
- Do’s and Don’ts

Course Directory

• Upcoming Courses
• Management Skills
  • Executive Leadership Programme
  • Introduction To Management
  • Management Development Programme
  • Managing The Sales Force
  • Management Skills
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  • Managing Change - New for 2008
• Executive PA Skills
  • PA's Personal Effectiveness Programme
  • Perfect PA
• Business Skills
  • Presentation Skills - Fully Revised for 2008
  • Financial Awareness
  • Successful Projects - New for 2008
  • Training Skills
  • Assertiveness Workshop
  • Improve Your Business Writing Skills
  • Persuading and Influencing Skills
  • Taking Minutes
  • Telephone Skills And Customer Service
  • Time Management - Fully Revised for 2008
  • Working With Difficult People - New for 2008
• Sales Skills
  • Essential Sales Skills
  • Key Account Management
  • Sales Negotiation Skills
  • Advanced Sales Skills - Fully Revised for 2008
  • Introduction to Selling - New for 2008
  • Selling By Telephone
• Marketing Skills
  • Introduction To Marketing
  • Public And Press Relations
• FMCG Skills
  • Effective Category Management
  • National Account Management

Tailored Training

• In-Company Courses
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• Experiential Learning
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Spearhead Training

• About Us
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• Free Training Materials
  • The Art of Communication
  • Consultative Professional Selling Advise - Part 1
  • Consultative Professional Selling Advice - Part 2
  • Laws of Sales Management and Motivation - Part 1
  • Laws of Sales Management and Motivation - Part 2
  • Planning for Negotiation Advice
  • Presentation Skills Training - Part 1
  • Presentation Skills Training - Part 2
  • Sales Tips
  • Selling by Asking More Questions - Part 1
  • Selling by Asking More Questions - Part 2
  • Telephone Sales Training - Part 1
  • Telephone Sales Training - Part 2
  • Telephone Sales Training - Part 3
  • The Psychology of Selling - Part 1
  • The psychology of Selling - Part 2
  • Time Management
• Venue Details
• Tutor Profiles
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Announcements

• New Courses for 2008
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Testimonials

'The course was great'
P. J. - Nov 2006
Mark Two