Business Writing Course
The principles and practice of effective business writing
1 Day - On RequestA ONE DAY WORKSHOP
How to you write a professional letter or email? What does a professional report contain, how is it laid out? The course focuses on the key principles of effective written business communication and provides positive guidelines for writing business letters, e-mail, reports and proposals. Exercises and case studies are used make the day informative and memorable. There are excellent course support materials that form a valuable reference source for the future. This one day course is the ideal way to develop professional written communication skills
Programme Contents
- When to Write
- Getting the Purpose Clear
Your Reader’s point of view
- 8 key questions
- The Cues Used to Assess Written Communication
Professional Layouts
- The Structure
- Better Subject Lines
- Openings and Endings
- Creating the Body Content
Choosing the Right Words
Punctuation
The Importance of Style
- Creating the Right Impression
- The Active and Passive "Voice"
- Clearing the "Fog"
Writing Difficult Letters
- Answering a Complaint
- Giving Bad News in writing
The specifics of E-mail
- The Special Problems with E-mail
- The do’s and don’ts of Email
Reports
- Getting Started
- Guidelines for Success
Practical Exercises
- Reviewing Examples of Written Communications

